Announced a couple of days ago, as an important and urgent message without providing further information, users already ‘hoped’ a new jihadi group would be announced. Their hopes are being held up high, as of today Syria ‘officially’ has a jihadi group of its own, with, as it is en vogue for years and years to come, its own media outlet. The media outlet, al-Manarah al-Bayda, something like the white lighthouse, the beacon of light/hope in contrast to Hizbullah’s al-Manarah channel, perhaps, addresses the “people of Sham” for this is a “historic event”

We shall what the video reveals, so far the content provided shows the usual rhetoric and ideology that we know of. The focus on Sham (greater Syria) is not really new, but now, since the Arab Spring is increasingly being hijacked by Islamists and fighting ones in Libya and Syria, the jihadist media is daring enough to openly claim such language from inside.